Data sources

This is the full map. For each group of fields: the source that produces it, and the confidence tier that source earns. Nothing here is aggregated away — the same information appears on the record itself, next to the value.

Where every field comes from.ACCOUNT INTELLIGENCE

Person identity

Full name, title, tenureProfessional profilesConfirmed
Normalized role, seniorityDerived from title against a role taxonomyInferred
Reports to, direct reportsOrg inference from profiles and job postsInferred
Credentials, prior rolesProfessional profilesConfirmed

Contact

Work emailPattern derivation plus SMTP validationDetected
Email status and confidenceLive verification at reveal timeDetected
Direct dial, mobileLicensed contact providersConfirmed
Last verified dateTimestamp of most recent successful checkConfirmed

Role and responsibilities

Scope of ownershipJob postings for the team, plus profile languageInferred
Measured-on KPIsRole taxonomy plus stated priorities where availableInferred
Stated prioritiesPublic talks, posts, podcasts, forum activity — quoted with dateConfirmed
Budget authority, buying roleSeniority, reporting line, and org shapeInferred

Active evaluations

Category under evaluationJob posts naming an implementation, RFPs, requirements docsConfirmed
Buying stageComposite of signal type, recency, and specificityInferred
Competing vendorsNamed in job posts, RFPs, or review-site activityConfirmed
Trigger eventsFilings, press, acquisition and leadership announcementsConfirmed
Timeline estimateContract dates where known, otherwise stage-based modelInferred

Platforms in use

ERP, AP, payroll, POS, CRM, BIJob postings, DNS and MX, site fingerprints, partner directories, case studiesConfirmed / Detected
Confidence scoreMethod tier plus corroboration countDetected
GapsAbsence of any trace across all methods for a category peers typically runInferred
Renewal windowAnnounced go-live dates plus standard contract termsInferred

Company

Entity or property countCompany site, filings, franchise and brand directoriesConfirmed
Employees and growthProfile counts tracked over timeDetected
Revenue estimateModelled — method shown on every recordInferred
Ownership, fundingFilings and pressConfirmed

Engagement

CRM stage, last touch, meetingsYour CRM, via bidirectional syncConfirmed
Objections loggedYour call recordings, where connectedConfirmed